Have you considered writing guest posts for other blogs in your niche?
Here are 8 reasons to write guest posts for blogs that don’t belong to you:
1. Build your expert status
Writing a guest post at another blog is a tangible way to increase your expert status. By writing a guest post about your niche, you’re positioning yourself as an expert in the field, and readers will see you as such.
2. Gain backlinks pointing to your website
When writing a guest post for another blog, be sure to include links within your guest blog post that point to your own website, portfolio or blog. This is an effective way to drive more traffic to your site and increase your ranking in the eyes of search engines.
3. Grow online partnerships
When you contact a blog about writing a guest post for them, you’re beginning a dialogue with another person in your niche. These relationships can sometimes grow into lucrative and mutually-beneficial partnerships.
When you’re in the same niche, sometimes there can be worries of competition. But when the cards are played right potential competitors can both grow their businesses by leveraging each others’ skills and resources.
4. Increase your sphere of influence
When you write a guest post for another blog, you’re tapping into blog readers that may not even know about you, your website or your blog.
Guest blogging can be an efficient way to tap into an already existing market and draw those readers over to your blog or website.
5. Free advertising
Free advertising. Need I say more? The more relevant blogs you write for the more readers will come across your name and your business.
If you enjoy reflecting on your successes, guest blogging can be an enjoyable experience that has a high return on investment.
7. Share your knowledge
The most successful guest blog posts share information of perceived value. Guest blog posts can be a useful place to toot your own horn, but readers will respect you even more if you also share valuable, timely information that’s of use to the readers.
Got insider tips? Share them with the blogosphere, and you’ll be sure to gain credibility, respect and increased expert status.
8. Increase your earnings
What happens when you boost your expert status, take advantage of free marketing, increase your sphere of influence and you partner with others in your niche? Your earnings have nowhere to go but up!
Are you convinced? Why not give it a try?
I’d be happy to welcome you to write a guest post here at Consultant Journal. The first step is to make the leap and get in touch.
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