Brady Bunch – Wal-Mart "Time to Change" song. Have you seen Wal-Mart’s new TV ad series, which features a cover of the Brady Bunch’s Time to Change" song? Get ready for TV sitcom lyrics….
Some lyrics to Time to Change by the Brady Bunch’s Brady Six are:
When it’s time to change (when it’s time to change),
Don’t fight the tide, go along for the ride,
Don’t ya see.
When it’s time to change, you’ve got to rearrange,
Who you are and what you’re gonna be.
Sha na na na na na na na na
Sha na na na na.
Sha na na na na na na na na na
Sha na na na na
List to a Brady Bunch midi of the song.
Wondering why Wal-Mart would use a Brady Bunch TV show song, when we’ve passed the 35th anniversary of the sitcom? The old TV show is a favourite of 30-somethings, so the Wal-Mart Brady Bunch "Time to Change" ad may stir fond memories of childhood. And many of those 30-somethings now have their own kids, so they’ll hopefully have fonder thoughts about Wal-Mart. At the very least, they’ll pay attention to the ad and remember it was from Wal-Mart.
Even for younger viewers, the Brady Bunch may hold meaning. Nick at Night plays endless re-runs of the Brady Bunch. Kids can sing along to "sha na na na na na" with their folks and laugh about the episode where Peter’s voice broke during the Time to Change song. And they can bug their parents to buy the Brady Bunch soundtrack on CD. That is, if they haven’t already downloaded the TV show and ripped a few MP3s.
Wondering if the ad will work? Well, you’re reading this, aren’t you?
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From Become a Consultant Blog at ConsultantJournal.com.