New to consulting or not, many people have a hard time thinking of themselves as experts. "Expert" sounds so serious. But, really, to be an expert, you just need to know more than someone else.
Think about it. Many of us have family or friends we call on when our computers are on the fritz — and some of us are those family or friends! For the most part, these people aren’t world class computer tech support experts. They’re simply people who can help us out of a jam. They’re people who know more than we do. (Except when it’s my family calling me, in which case I’m the expert., apparently.)
To be a consultant, you need to position yourself as an expert. If you haven’t already, sign up for my Become a Consultant newsletter and get a free list of ways to jumpstart your expert status. See the top right of this page.
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