Identifying good clients

Yesterday, I wrote about managing client behavior and noted that it makes sense to pick "best fit" clients at the start. It makes sense to identify good clients, so that you don’t get bogged down in client management issues. But how do you identify good clients?

Good clients tend to:

  • fit with your target market
  • value-driven, not budget-driven
  • align with your personal values and ethics
  • articulate needs
  • show willingness to answer your questions and provide extra information
  • respect timelines — they show up on time for your meetings and are aware of any commitments
  • choose you for what you can offer, not your pricing

Keep those points in mind when you’re dealing with anyone who wants to hire a consultant.

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"Identifying good clients" from Become a Consultant Blog at

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